Mellow Mushroom

Mellow Mushroom needed ideas to promote their new ACC Football Network Sponsorship. We decided to write spots and digital content that would make football fans laugh. So pretty much just a bunch of sex jokes.

Guys, this campaign killed it. We could show you the boring numbers (1.53% CTR on Twitter – which is really freaking high) but instead we’ll let these tweets speak for us:


A lot of agencies talk about marrying creativity with strategy. We actually did it.