Visit Charlotte

After running our “Charlotte’s got a lot” campaign for over 10 years, Charlotte Regional Visitors Authority (CRVA) wanted to evolve their brand. Our new, adaptable Charlotte logo gives CRVA the freedom to take on different colors for every time of year, event or feeling they want to celebrate. It also makes a pretty bad ass t-shirt, if we do say so ourselves.

We incorporated The Line’s playful brand personality throughout the site with interactive features such as a homepage day/night toggle (we prefer night), a custom South End hover map and construction time-lapse.

All other trophies pale in comparison to the BooneOakley Bowl trophy.